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Tottenham announce partnership with new hydration brand Drip

Posted By joeerazer
August 6, 2024
5:09 pm
01j4m62s896cc6k95ssd Tottenham announce partnership with new hydration brand Drip

Tottenham Hotspur Women have announced a new partnership ahead of the 2024/25 WSL season with new hydration brand, Drip.

Founded by TV chef and rapper Big Zuu, Drip is a new and disruptive lifestyle, entertainment and hydration brand. Now, they’ve joined forces with Spurs for a first-of-its-kind partnership and they will become the front of training wear partner ahead of the new campaign.

The brand will feature on the front of the team’s training and travel wear as Robert Vilahamn’s side look to improve on their sixth-placed finish from last season. The Swede took charge of the team only 12 months ago and he guided them to an FA Cup final and a top six finish in his first campaign.

Sourced from the depths of England’s South Downs, Drip’s water is naturally filtered and enriched with minerals. It’s also the first brand in the UK to offer 500ml water cans filled at source, which is a nod to their commitment to quality and sustainability.

Robert Vilahamn

Vilahamn is looking to improve on last season’s outcome / Alex Pantling/GettyImages

Ryan Norys, Chief Revenue Officer at Tottenham, shared his excitement about the partnership: “We are delighted to launch our partnership with Drip. As our Women’s team takes the next step on its journey, Drip’s support is crucial as we push to be one of the most competitive teams in the Women’s Super League.

“Like Tottenham Hotspur, Drip places great importance on sustainability, using infinitely recyclable aluminium cans. We are proud to partner with a brand that shares our values as we prepare for an exciting season ahead.”

Samantha Wilmot, Head of Sport at Drip, said: “At Drip, we’re all about doing things differently and making a positive impact. Choosing to partner with Tottenham Hotspur Women is perfect for Drip, we’re both breaking new ground and planning on making history through our partnership with the club. 

“We believe in the importance of championing women’s sports as a focal point of our partnership efforts as we grow the Drip ecosystem. This collaboration is about more than financial support; it’s about shared values and changing the women’s game like no other brand has before.”

READ THE LATEST WOMEN’S FOOTBALL NEWS, OPINION & ANALYSIS

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